5 YouTube Title Mistakes That Are Killing Your Views (And How to Fix Them!)

If Your Titles Are Weak, Your Views Will Suffer

You’ve spent hours creating the perfect video and thumbnail… but if your title isn’t optimized, your content will never reach its full potential. A strong title can make the difference between 10,000 views and 1,000,000 views—yet too many YouTubers treat it as an afterthought.

In this post, I’ll break down five common YouTube title mistakes that could be holding your channel back—and show you how to fix them.

If you’re serious about growing your faceless YouTube channel, keep reading. And if you want expert guidance to skyrocket your YouTube success this month, check out my private 1-on-1 coaching program at the end of this post!

The 5 Biggest YouTube Title Mistakes (And How to Fix Them)

1. Not Creating Enough Curiosity

A title that doesn’t spark curiosity won’t get clicks—it’s that simple. People are naturally drawn to content that leaves them with unanswered questions. A great title opens a curiosity gap, making the viewer feel like they need to watch the video to find out more. Instead of using a generic title like “I Tried Filipino Food,” a more engaging alternative would be “I Flew 7,292 Miles to Eat THIS.” This version makes viewers wonder why someone would travel so far just for food, triggering an irresistible urge to click.

• If people aren’t clicking, it’s because your title doesn’t make them curious enough.

• Great titles open a loop—they make the viewer ask questions that can only be answered by watching the video.

• Example: Instead of “I Tried Filipino Food,” use “I Flew 7,292 Miles to Eat THIS.”

2. Ignoring Proven Formats

You don’t have to reinvent the wheel when writing titles—successful YouTubers certainly don’t. They study what works and model proven formats that have driven millions of views. One of the easiest ways to do this is by analyzing outlier videos—content that significantly outperformed a channel’s usual views. A strong formula to follow is “I Took [Bold Action] for [Time Frame] – Here’s What Happened.” For example, “I Woke Up at 4 AM Every Day for a Month – This Happened” instantly makes the audience curious about the results. Always look for winning title structures and adapt them to fit your niche.

• Successful YouTubers don’t reinvent the wheel—they study what works.

• Find outlier videos (content that performs much better than average) and model their title structure.

• Example format: “I Took [Bold Action] for [Time Frame] – Here’s What Happened”.

3. Using Weak, Boring Words

Titles need power words to stand out in a crowded YouTube feed. Just one or two strategic words can make a title dramatically more engaging. Power words fall into four main categories:

• Emotional (e.g., shocking, insane, unbelievable),

• Authority (e.g., expert, proven, ultimate),

• Urgency (e.g., now, instantly, fast), and

• Exclusivity (e.g., secret, hidden, exclusive).

  Every niche has its own power words that consistently drive clicks. By studying high-performing videos in your niche, you’ll begin to notice patterns and discover which words work best

4. Making Titles Too Long or Hard to Read

A long, clunky title is a major turn-off for viewers. People don’t read YouTube titles word for word—they skim. If your title isn’t concise and clear, it will get ignored in favor of something that’s easier to process. Ideally, your title should be under 55 characters, but if it’s longer, make sure the most important words appear at the beginning. YouTube often truncates longer titles, so front-loading the main hook ensures viewers still get the core message even if part of the title gets cut off.

• Titles must be easy to process at a glance.

• Keep them under 55 characters when possible.

• Put the most important words first (YouTube often cuts off long titles).

5. Not Changing a Title That’s Failing

Even the best creators don’t always get their titles right the first time—but they know how to adapt. If your Click-Through Rate (CTR) and impressions are below average within the first 24 hours, your title likely needs a tweak. Many big YouTubers test multiple titles until they find one that resonates with their audience. Instead of waiting weeks to see if a video performs well, be proactive and change underperforming titles quickly. Sometimes, a simple wording adjustment can be all it takes for a video to go viral.

• Even big creators change their titles if they’re underperforming.

• Monitor your Click-Through Rate (CTR) and impressions in YouTube Studio.

• If CTR is low in the first 24 hours, test a new title before touching the thumbnail.

Fix Your Titles, Fix Your Views

Mastering YouTube titles isn’t just about one viral video—it’s about building a system that gets consistent clicks and long-term growth.

And if you want personalized coaching to accelerate your YouTube success, I’m offering a limited number of private 1-on-1 coaching spots this month.

In my coaching program, I’ll help you:

• Optimize your video titles and thumbnails for maximum views.

• Create a content strategy that keeps your channel growing.

• Monetize your faceless channel with multiple income streams.

🚀 Spots are limited! Book your private coaching call now and let’s turn your YouTube channel into a money-making machine.

Click Here to Apply for 1-on-1 Coaching Now!